Designer: MontgomeryQThis logo has been designed for a fitness club called "Tapesh". Tapesh in Persian means heartbeat. I used an image of a pulsation of heart combined with the name of the club.
Inspired by the Spirograph, Urban Jungle designed the identity using a combination of four semi-transparent aqua and ochre circles. The circles symbolize the convergence of two unique corporate entities into one new corporate brand identity — Vantage. Using charcoal for the typeface, the identity blends a vibrant colour palette giving it a fresh, smart and energetic feel, and reflects the youthful and contemporary edge of the company.