Final logo for two photographers teaming up to create a new brand. 'Traverse Photographers' deal primarily with weddings and some family photography. The clients wanted the design to appeal to people with a wide range of backgrounds who are down-to-earth and excited about life. Couples who are more excited to be together than they are about having a 'perfect wedding'. Values & Themes: Travel, companionship, life journey, beauty in being alive, stories, honesty, love, commitment, change, adventure.
The Peoples Fitness is a website providing information, articles and advice for fitness and gym users. The concept was a monogram of the letters 'T,P & F'.