The School of Thought is a free online education platform that provides courses, apps, games and content to teach creative and critical thinking skills. The purpose of The School of Thought is to help us question all schools of thought; and to teach the next generation how to think, rather than what to think. It aims to do this by plugging academia directly into the best of the creative industries, bypassing the bureaucracy of the education system to create genuinely engaging and effective learning resources that any student or teacher can access for free. The structure of the platform will be modular, contextual, and multi-faceted, and so the brand identity needed to act as more than just a logo - it needed to act as integrated part of the functionality of the platform and how it is used.
BudgetBuild.ru – is an Internet portal, which helps users save on construction or find a contractor job. Main task: to focus on opportunities to save when using the site. In order to convey to consumers the basic idea, it was decided to create a sense of “fun”, “easy” to repair, which takes place in a friendly atmosphere. Textures borrowed from the real objects that are associated with the repair and construction. At the same time, I tried to do the collective image that some textures can be interpreted in different ways. The logo is the ever-changing details (location and size of nails, textures and shapes of letters) that enhance the atmosphere of “fun repair”. See full concept
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Cool!
Replyso nice… eagle, horse and dog? in the pict? ;) nice idea, nice!
ReplyThanks Simon and ale! Eagle (bald eagle), horse (mustang), and wolf.
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