Platform brings many talents together to form a solution, this is what makes up Platform - in a nutshell. The branding signifies these talents with multicoloured squares which are brought together to make up the logo and branding. The squares also form a 'platform' shape.
The main logo is ever changing and diverse. The number of squares and the colours are constant, but they rearrange from letterhead to business card to website etc., so it'll always look the same but is dynamic and evolving - just like Platform’s work.
Concept for a a female hospital with focus on cancer treatment.The client wanted to convey an image of a wellness hotel instead of a hospital through the logo. The mark has a lotus flower with a female silhouette in the middle.The patients coming to the hospital get a second chance at life and what better to communicate this journey than the lotus which has always been traditionally used as a symbol of regeneration and rebirth .The varied layers signify this very process
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