This fictitious company logo is the result of happenstance typographic exploration. I was playing around with H and I letterforms set in Platelet, and, after placing the I within the H, I noticed that it started to look like a dog face. After some modification, and with the addition of a curved P for an extended dog tongue, the resulting typographic illustration spelled "HIP." I thought it would be fun to name this fictitious company Hip Pups, which could be a shop that sells high-end dog accessories. The Registered symbol is integrated creatively into the mark by spelling "RUFF!"
Architecture department at Białystok University of Technology. Description: simple, easy to remember and draw sign. Symbolical reference to steel bridges span, construction, modular grid. Including W&A letters. ("Wydział Architektury" Architecture Department). Symbolical imaging of 3 parts/triangles as 3 faculties: - architecture & town-planning, Interior architecture, Graphic design
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