Saffron Hill - Residential Family Centre Mark Saffron Hill is a non-profit agency that provides assessment and support services to parents who have difficulty in caring for their child due to problems like violence, mental health condition, mild learning difficulty, drug problems... etc... Saffron is the most valuable spice in the world it and is worth more then gold in weight. The saffron flower has 6 blossoms and bears 3 stigmas from which the spice is produced. The family resembles the 3 valuable styles from the flower. SAFFRON HILL Typography is custom from scratch.
Logo for my art & design studio.
I define ATOMICvibe as the "a-HA!" moment of clarity in the creative process. Like nuclear fusion, it's when tiny ideas coalesce, and then explode into beautiful design.
The logo visually depicts this creative reaction. Forming abstract A & V shapes, the converging hands cradle the tiny beginnings of a big idea, fusing them until they discharge a shockwave of creativity. The custom type, designed to perfectly integrate with the mark, is meant to symbolize electron paths. Heavily inspired by retro imagery from the Atomic Age: science, the Space Race, Sputnik, the iconic George Nelson Ball Clock.
Click here to see the case study for this logo, which chronicles its development, and includes full design rationale, sketches, electronic roughs, and alternate designs.
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