www.mikemark.com We needed a logo that would remind us of the broken marbles from the ancient Greek agora, a place to sell and buy, speak and debate, meet and learn. We thought that our logo version of agora should be colourful as a way to express hope, happy motives and uniqueness. We loved the idea of a circular logo because we needed balance and because we thought that this project should roll.
"Synthesis Centre" is a centre of physical and spritual health, in Athens. The services provided are consulting, psychotherapy, stress management, astanga yoga and more..
The concept of this corporate identity in general, is a "ball" that represents one’s soul and/or body that "unrolls" after being taken care through therapy and yoga. As a result, the symbol of this logo represents the physical & spiritual "lift-up" of a human figure, "the ending point" and the "result" of this whole experience.
In order to express its unique character, The logo was created from one single, black-inked line to show a handwritten style.
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