The idea behind comes as follows: BiggBasket is an online grocery retailer so the logo mark must represents/include ‘A Happy Smile of A Customer’. The customer is happy from their hassle free service and great quality of products to buy online. Also the logo mark should be simple yet very impressive and spread the message of client’s focused and professional approach towards their customers which finally resulting into happy and smiling customers.
Vlad III, Prince of Wallachia (1431–1476), more commonly known as Vlad the Impaler (Romanian: Vlad Țepeș) or simply as Dracula, was a three-time Voivode of Wallachia, ruling mainly from 1456 to 1462. Historically, Vlad the Impaler is best known for his resistance against the Ottoman Empire and its expansion and for the impaling of enemies. Vlad III is believed to have inspired the association of his name to that of the vampire Count Dracula in Bram Stoker's 1897 novel Dracula.