PROJECT Panax Pharma is Czech based distributor of medicines and pharmaceuticals. I was asked to create simple and distinctive visual identity including logo manual and stationery. CONCEPT The logo contains stylized illustration of medicine mortar - traditional tool used for pharmaceuticals production and processing. The mark is reflecting susceptible and responsive approach of company through subtle rounded stylization and refined execution of it's design. Negative space used in illustration of the mortar also inspires emotions of preservation and processing content from out. Finally Optima typeface with turquoise and silver color palette completes company corporate identity design basics.
The Scrapstore is a charity that collects safe waste from business which can be re-used as a low cost creative resource by its member groups.
Dumma Branding is the design house of Duminda Perera. Duminda is currently involved in an ongoing logo project for design every day one Original, Clever, Wordmark/Verbicons or Negative logo.
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