Branding project for Fil (English: 'elephant'), an Istanbul based atelier that produces handmade ceramic goods.
This logo is designed for a company who's product is a half inch cube made of a petroleum product that will burn even after being submerged in water. This will help you get your camp fire started. The client wanted to give the logo a feel of a product that has been around for awhile, so the design took on a retro look and feel of the old cigarette lighters.
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