company develops software for content providers that triggers pop up registration after hitting a certain amount of click throughs... thus the TRIGGER... used an EYE because the software is watching the user waiting on clicks and to trigger the popup... thus the wave and "letter i" play
Online game - app maker... wanted pinks blues and purples, and not necessarily an actual cube in the logo, created a 3 dimensional block that spells mana, a flip, shadow and a cool effect made this one pop.
Online game retailer in the UK... used the G to look like the POWER button icon on most game systems. Gave it a gaming feel using technology/space age font and the green/black scheme associated with gaming
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