Logo designed for a new company, an academic service provider.
Hekademia is an archaic Greek name for the land that contained a sacred grove of olive trees dedicated to Athena, goddess of wisdom. It is the place in which Plato built his school of philosophy. The logo needed to reflect this theme and include an olive or olive tree reference.
Urban Jungle designed the Burkinshaw Law Group corporate identity. The subdued identity was inspired by Olde England and grounded upon the firm’s core values of wisdom, service, and goodwill. It incorporates a completely customized font treatment based off the Clarendon typeface.
Fund management company based in Dubai, focused on exotic emerging markets: Middle East, Africa and Central Asia.
"Jadara" is an Arabic word meaning: merit, competence, worthiness, leadership. We have tried out a lot of ideas, but finally we settled on the symbol of an olive tree, suggested by the client. It conveys most important Jadara values - strength, determination, wisdom, stability and sustained growth. The symbol has been matched with lettering that subtly reminds Arabic typography.
keywords: olive tree, middle east, responsibility
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