In order to make the characteristic mood of the coffee bar stand out, I decided to realise a simple and playful logo, suitable for a large target, which nevertheless doesn’t look childish. By entering the pub, customers will be able to sip a tasty cup of coffee, and they will be asked to answer to the enigma that our riddler will leave inside the biscuit given with the beverage. No signature, no pictures, riddles will be associated only to this logo, which will be signature and symbol of the mysterious riddler. This way, the logo will have its own identity, hiding an invisible-but-always-there figure.
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