Swurl Wine is elegant wine company looking to re introduce their brand and expand in various flavors. I wanted to emphasize on the idea of swurl and execute an imagery that represent that word itself. Playing with the negative space and open concept, I created a minimal yet surreal identity.
Sophia Georgopoulou is a graphic designer from Athens, Greece. A logo was created based on the initials of the designer's name ('S' for Sophia and "G" for Georgopoulou, in lowercase). This logo is applied in a fresh-mint Pantone 353 C that connotes freshness and youth. The logo is compact, austere but also friendly and eye-catching.
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