https://www.behance.net/gallery/16906829/Teaura This brand has a strategic objective to represent and communicate through a set of visual signs, quality, simplicity and modernity; predominant modulation of their strokes and endings. Tea Leaf: The leaf or bud tea plant is essential to our identity, which is a more representative and traditional element. Source: strokes and terminations Chinese signs were taken into account to make the brand Tèaura as the Tea originally comes from China.
Marketing agency. Selected proposal. It turned out that the most important thing for the client was the impression of experience, seriousness, stability and ability to take on the most demanding jobs. Custom made lettering was a big part of why they have decided to go with this design.
The identity of the builder JIMAV is based on the inspiration that we had with organic architecture. With curved forms we achieved a symbol with plenty life, which is balanced with a simple, legible and solid typography. The logo is a form developed with the approach of the letter “J” of Jiménez and the letter “A”of Avelar, which compound the name of the builder JIMAV. We developed a variety of the logo’s versions and compositions for the use in different applications and to make easier it’s reproduction.
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