Logo for a traditional Turkish coffee-house chain. Looking for an item I noticed the traditional Turkish Fez (turkish hat) in the form of a truncated cone which flipped will guide our mind to a cup of coffee. Along with this unmistakable Turkish element, Turkish mustache is part of the image of this nation too. Combining these two elements the graphic logo was born.
After a long time I refreshed the EC logo. I tried a lot of variations between the emblem and the logotype. Finally I decided to make it more mathematical, using the a composition upon the golden ratio. I think this composition-form fit well to the subject.
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